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Kinship

ROLE

Design and Art Direction; Developed a scalable icon library and brand system, designed campaign assets, partnered with marketing and product teams, and contributed to photo art direction.

CREDITS

Design Direction: Evangeline Joo
Design Team: Megan Doty, Mimi Chau
Copywriters: Melissa Jarrett, Cortney Clift

Kinship is a content platform and app offering tools, expert tips, and personalized pet guidance designed for Millennial and Gen-Z pet parents.

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